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They say whatever you do in life, if you enjoy it then it will never be a job. It’s safe to say that I do not view in any way what I do as a job  its a passion a lifestyle. And I love it! 

At the heart of my beliefs is iteration, learning and challenging the assumptions that restrict innovation and opportunity. Its all about making incremental improvements quickly and efficiently. This then embraces and builds a solid foundation that drives the level of change required to be a successful start-up especially in the FinTech space. This lean and agile approach to life is balanced with a strong sense of direction and a clear vision illustrated in how early miiCard was to the market. Even after 5 years and so many other companies have come and gone, The ID Co. continued to build strong momentum having pivoted to a business service DirectID and found that elusive productmarket fit.  

It’s this relentless determination that will startups need for success, powered by the passion and believe in making the world a better place. Online identity is just a fundamental need and I have a genuine and personal desire to do what he can to solve the pain.  


I founded The ID Co. with a simple mission. To use the identity and data we already have with our banks to provide the convenience we all want – to sign up for new products and services in seconds.

In a world where digital fraud is never far from the headlines, we want to put you back in control of your data. Our revolutionary approach to building trust online liberates consumers and businesses, freeing them from out-dated data verification practises. 

Much of what we do online is hampered by having to prove our identity and share data, plugging the same information into endless forms. When it comes to high-value transactions like signing up for a credit card or taking out a loan or mortgage, things get more complicated, requiring us to send passports or bank statements through the post.

At ID Co., we want to do away with all of that. Through the power of Open Banking, we’re able to leverage the data identity you’ve already established through your online bank accounts to build a secure digital passport that proves you are who you say you are online, without the hassle.

I am an active in a number of local and global efforts to help people do more online, including the Fintech Delivery Panel (FDP), Open Banking Excellence | Edinburgh and Trust In Digital Life (TDL) whose mission is to create a trusted ecosystem that protects data and assets of citizens and enterprises across Europe. Most recently, he co-chaired the data subgroup of the Open Data Working Group (OBWG) with the HM Treasury to explore how data could be used to help people transact, save, borrow, lend and invest their money.