As a pioneering fintech entrepreneur, my journey is deeply rooted in the principles of candidness, trust, and relentless innovation. Leading the charge in the open banking revolution, I am committed to reshaping global finance to be more inclusive and accessible. My decade-long endeavour in this dynamic industry is a testament to my core values: transparency, loyalty, and a limitless approach to solving complex challenges.

At the forefront of my professional pursuits has been DirectID, where I am steering the creation of the world's first globally inclusive credit score, harnessing the power of open banking data. This initiative epitomizes my dedication to empowering individuals through financial data ownership and self-sovereign identities. My role in the genesis of Open Banking in the UK, now a global phenomenon, reflects my commitment to building trust and fostering innovation in the financial sector.

As a founder and serial entrepreneur, my work extends beyond DirectID. I am a passionate advisor to startups, government bodies, and industry organizations, sharing insights and guiding strategies in fintech and open banking. My involvement as an Estonian e-resident envoy and a UK export champion underscores my commitment to global fintech collaboration and growth.